Book videos (or teasers) are becoming increasingly popular. We dabbled a little recently. Check it out.

I see a lot of bulletins go by on myspace that include links that aren’t hyperlinked. If you hyperlink your links you’ll likely get more visitors. So I’ve created a brief tutorial below on how to link your links.
Our example will be www.catanetwork.com
You want to write:
<a href=”websiteaddresshere”> text or URL (aka www.catanetwork.com) here </a> [...]

So you’re putting out a monthly newsletter, and that’s great for name
recognition, but is your newsletter actually getting read?
Start with a great subject line.

Tell what’s inside your newsletter. Stephan Author booksigning in Atlanta 1/15
Use numbers. Ex. 2 New Releases from Stephan Author
Create urgency. Last Chance to Save $8,000 on a New Home!

People Read Headings [...]

1. Your name. You want it big across the top of the page. But you
should also have it in text somewhere on the page.
This is a great way for search engines to find you. Also, if your name
is written across the page in a weird color or a hard
to read font, this lets people know [...]

I was checking out an excerpt this morning and thought perhaps a few
pointers were in order – from a readers point of view.
So I’m checking out this great excerpt – book and author shall remain
nameless – and it’s really good, so half way through, I’m wondering when
does this book come out, I can’t wait to [...]

by Alice Anderson
Here are a few small things that you can do to make yourself stand out in the field and make life easier on those who can promote you. After several years of promoting authors I can say for certain that authors who are organized and thoughtful are at the top of my list [...]